Why images (videos) are important in you blog posts?
In the age of visual marketing, people are tending to communicate with each other through images, videos instead of long lasting description. Especially in Real Estate market where photos are the key factors to attract clients. Including spectacular photos in your webpages, blog post is extremely important. Here are 5 reasons why.
5 Reasons Why Images and Videos are Important for Your Blog Posts
#1: Personal Branding
How do you want to set your personal branding? Do you want people to remember you with professional and high quality services? Do you know that It is easily achieved through the use of professional grade photography?
Your bio photo, your blog images, and most importantly, your property photos and video tours are what you need to improve. Using your most beautiful photos for those displayed photos so that your viewers can be impressed once they visit your website.
#2. Getting Attention
Imagine when you are scrolling down your new feeds, you see a photo of a cute little puppy and an ordinary one in a plant background. Which one do you hit a like?
Most people prefer to click on the cute puppy because they are captivated by the beauty of the puppy.
Appling this spychology to your real estate blog posts by using appealling photos, you will get more clicks than normal.
#3. Increasing Repeat Visitors
The reason we need to drive more traffic to our website is to turn that traffic into leads. And to get quality leads which can become our clients, we need quality blog posts with useful information. The more interesting your blog posts are; the more potential clients you have.
The question now is how to make your blog posts interesting and be able to attract more viewers? Think out of the box. Don’t just show your posts with full of text. Noone wants to read an endless article with text only. Try to use stunning images or videos, slideshow to describe your ideas instead of text. It will make reader easier to understand your content and trigger them to visit your blogs more frequently
4. Audience Building
Building your audience is very important in marketing. If you have a large of followers, it means you are talented and trustable. And many people will want to work with you. Besides, a huge network of followers also brings you more traffic to your websites as well as potentially more clients.
Posting photos which is sharable and attractive so that it can be shared everywhere on internet and more and more people will know your services and become your audience.
#5: Adding Personality
Uploading professional photos will help your social media network professional at all time. However, to make your social media sites more diverse, including fun pieces about you and your life as an agent is not a bad idea. It will bring your audience a familiar feeling and they can know what exactly you are doing and understand more about you.
The value visual effect such as photos, videos,… is undeniable. So if you have a website, making use of it to develop your services. If your photos are not appealing, consider hiring a real estate photographer or photo editing team for support.
What image types do you prefer? There are new web photo types specifically made for the mobile web these days. Like jpg2000 etc.
But I have never seen them as a save type within Gimp. So until that happens I guess I'll be using the old jpg or png's.
Thoughts?