Step By Step Guide: Getting A Good Real Estate Investor Website
When most people are looking to get their first website, they get quite intimidated. They find the thought of creating a website that meets their needs almost incomprehensible. They also think it is too expensive to get a good website for their real estate investing business.
Nothing could be further from the truth. In just a few hours you can have a fully functional website for your real estate investing business. Most people trying to get their first real estate investing get quite intimated. It sounds almost incomprehensible that they can create a website that meets their needs. They also think it will cost a lot of money to get their website created.
Nothing could be further from the truth. In just a few hours you can have a fully functional website for your real estate investing business. And you end up with a website that is complete with all the functionality and features necessary to run a successful real estate investing business.
This article walks you through how to get your website up and running.
1) Select a good domain name
A domain name is the first thing you think about when getting your real estate investor website online. For example, mybusinessname.com - this is how people will know your website. A domain name therefore acts as a gateway to your real estate investing business.
Think of a phone number that people use to reach you - a domain name is similar.
You must therefore select a good domain name. A good domain name is
i) Easy to remember.
ii) Preferably short - this also makes it easy to remember. sometimes though, you might not find a short name.
iii) Related to your business - People should be able to tell what you do when they see your domain name.
iv) Contains keywords that are relevant to your business - this is important for both SEO and people.
Domains with relevant keywords are ranked higher than those without keywords.
While this might not always be possible, your website is likely to rank better in the search engines if the domain name contains relevant keywords.
v) Contains your geographical region - This will help you target your traffic with the search engines even though it might not always be possible. This will give you a definite edge if you target a local market.
Domain names such as jupiterhomebuyers.com or metrorealestategroup.com for instance seem to target a geographical location. Whenever this is possible, it can help a lot in achieving better ranking for your website.
Is registering more than one domain necessary?
Depending on your marketing strategy, this might be highly recommended. Most people will have only one domain name for their business.
If you do targeted marketing, you may need to register new domain names for this. For instance, you might need a second domain that points to a squeeze page.
You can have "mylocalforeclosures.com" pointing to a squeeze page where you target local foreclosure leads.
Where should you register your domain?
When you buy a website, you can also register your domain at the same place. This is the most convenient option. So before you shop for your website, think of which domain name you are going to use. You may find that buying everything as a package may be more convenient.
I recommend you register your domains in a central place like Godaddy if you are more savvy and you are likely to have more domains. Then your domains are all managed from one central location no matter where your websites are located. Your websites can be hosted in different places, but you manage all your domains in the same place.
Remember that you do not have to host your websites where your domains are registered. You just point the domain to where you are hosted by changing domain "name servers".
Once you buy your real estate investor website, they should be able to walk you through how to point your domain name to your new website.
2) Buy a good real estate investor website
A website refers to the digital files that people see when they type your domain name on their browser.
A lot of people think they have to build their own website. Even if you are computer savvy, this can be overwhelming.
Whereas some people might prefer to take this route, you can find yourself bogged down with tons of work even for weeks as you create designs, content, forms, etc. You can end up spending lots of money and time this way.
And the website ends up not looking professional. It can take months of intense work and consultations with your web developer and thousands of dollars needed to build your website from scratch.
Do you really own your website?
Most real estate investor websites out there do not have the capability to run outside their server - in other words you actually get a "membership" within their server that acts as your website. This means you can only use their hosting with such a service.
In most cases you pay a monthly fee for your website. If you stop paying this fee, your website will disappear along with your business.
This also means the existence of your business fully depends on the existence of your real estate website vendor.
If their business goes down, then your business also goes down with them.
Get a website that is truly yours for life
When you buy interactive real estate investor websites, you receive it with everything fully done for you - content, designs, autoresponders, forms, and pretty much everything else you can think of.
With these websites, you can be hosted independently of and you can exist even if your website vendor goes down.
Even if their business goes down, you will still continue to operate normally with an adaptable website that can be easily configured to suit any real estate investing needs, even when your business needs change in future.
And you receive it ready for business within one hour.
3) Get a good hosting account
This physical location where your digital files are located is called a hosting account.
Your website can also be hosted by most website vendors. However they might allow you to host your website with your current hosting company.
A word of caution - do not order a hosting account before you talk to your website vendor. Some hosting accounts might have to many server limitations to allow running an interactive real estate investor website.
Your website vendor should offer hosting or recommend a good host.
4) Get your website installed
Of course you should then get your website installed on your hosting account.
Your website should come with installation, or instructions of how to install it.
Of course the expectation is that your website should be up and running on the internet when you receive it.
Of course the very reason you get a website is to make it easier to run and be more productive.
5) Configure your website to meet your real estate investing business needs
Once your real estate investor website has been set up, you have to make sure it serves your business needs.
Your website must be able to adapt to suit your real estate investing business model, whether you buy or sell houses, rent them, wholesale houses, commercial real estate investing, or any other business model you adopt.
It takes a few minutes to configure and Interactive real estate investor website to suit your exact business model.
The designs can fully customized and branded to suit your exact needs and brand identity, while serving your unique needs in real estate investing.
When you buy and sell houses, you must have a good website for your real estate investing business to save you time, money and effort as you close more deals. Check out what you need in functional website for real estate that will make you more efficient in your business.
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