Real Estate Marketing Ideas in 2020

Do you know that real estate marketing is the vital key to sell home? You want to sell your house with high price? You want to sell it quickly? All is depending on your marketing strategy.

In this article, we have collected ten creative Real Estate marketing ideas which help you boost your home selling to the highest level!
Floor Plan



Floor plan is a drawing of the layout of your property. Using a professional – looking floor plan helps home viewers understand the structure of the house and easily imagine how furniture should be placed in that house.

Creating a floor plan is not difficult thesedays. With the help of tehnology, there are many drawing tools which can help you draw a floor plan. Or if you want it to be professional but not expensive, you can hand draw your property and then hire floor plan editors to redraw it.

Homebuyers can visite several properties per day so don’t forget to create both online and on paper version to offer them as an extra reference for your home.



Real Estate Video Tour



Video tour is proved to be one of the most creative marketing tools in real estate market. Not like still photos or long lasting description, video is concise and emotional. It helps not only to show all the features of the house in an interesting way, but also evoke viewers' emotions. And do you know that almost purchases are decided basing on emotion. Once you get viewers’ feeling, you can easily sell your home.

The important of video in selling home is undeniable. However, to create a great real estate video tour need some knowledge of filming. You need to decide which ones should be filmed or how to combine footages into a completed video. If you are not good about this, no worries. You can seek help from real estate video production/editing service s.



Utility Bills



This tip is quite interesting and we are sure not many people use it. Showing utility bills for your home buyers is a good way to show the cost which home owners have to pay for when they actually live here. If the cost is not much, it can be a plus score for your sale.



List of Service Providers



Showing your property with a pile of beautiful photos/videos are great things to anticipate the viewer. However, adding a list of service providers which you used around the property is not a bad idea. Home buyers always want to leave in a place where they feel comfortable and convienent. Having information of all service providers such as house cleaners, landscapers, heating company, or even driveway plowing services, is such amazing thing they would expect for. Make use of this in your marketing strategy



Annual Pest Control



Pests are something will be dicovered by home inspectors. If you use pest treatment, it is a wise idea to let your home buyers know. And if the contract has not expired, this becomes a “perk” for the new owner of your home!



Home Insuarance Provider



Offering home insruarance provider which you are using and satified with is a plus point too. Especially, when home buyers are new to homeownership or haven’t known the local insurance providers of that location. Home buyers can save time on seeking for the local insurance providers and even feel that the home sellers are very careful.

Covenants, Restrictions & Neighborhood Info

Home buyers want to know about the place whether they are going to locate. Community rules, neighborhood infor, convenants, or restrictions are useful information for them. From the given information, they can decide whether this area is suitable with them or not, and support them how to behave with others around the house.

Although this is not a must-do thing when selling property, but providing this type of information can passively impact the home buyer’s decision.



School Information



Your home buyers might have children and when they move, they definitely want to find a school for their kids. If there is a school around your area, go and introduce with them. Finding some information about the school, the award or something which makes the school outstanding. This information will be more useful than you could think!



Local transportation



Local transportation is also a thing you should introduce to your home buyers to present how convienient your property is. Commuter rail, train options, bus routes, and bike paths are all critical factors for some buyers, especially who are commuters.



What I Love About My Home/Town



This one can be optional but if you use it, it can be quite interesting. Make a personally written description of why you love this property and how comfortable and convienient it is. Sharing your personal memories in this house with your home buyers. Being honest and do not try to exaggerate it. Home buyers will eat these stuffs up and get more emotion with the property. Because they can imagine what they can do like you in this house, too.



Try it if possible, you will find how helpful it is



Here are the last 5 creative marketing tips in selling home. They are additional information which you can consider to add to your listing and partly persuade your clients to buy house. Selling house is a long journey, why not try these new marketing tips. Who knows what can you get!



Hope you enjoy our articles. If you have any suggestions or comments, feel free to leave it in the comment section. We would love to receive your contribution.