Good Ideas For Lumpy Mail

I'm looking for any good ideas for something to stick in my envelopes to get the lumpy mail effect? I handwrite all my envelopes and seem to get a decent response (about 3%). I want to try and increase that # and figure getting more letters opened will do just that.
Thanks

Comments(9)

  • InActive_Account18th August, 2003

    An idea

    1. Add a refridgerator magnet

    -Clint

  • fauche6518th August, 2003

    Pens work as well. You can get the one's with your name and company logo for about $0.03 each if you order 1000+

  • JDC2118th August, 2003

    fauche65,
    do you mind PM me with the company that does the pens.
    Thanks

  • GWmson22nd August, 2003

    He probably meant .30 cents. I find it hard to believe that you can buy a blank pen for .03 much less one with a custom message on it.

    heres one for .32 per 2500

    dubya dubya dubya.vikingop. Come/(iz55bu45nkn1t1ayphbbve3u)/catalogImprint.aspx?id=N150&PR=&ImprintID=

    heres the pricing for
    promotionalworld Dot blah blah
    Add .10 per per for custom message.
    500 .62¢ .35¢

    1000 .58¢ .32¢

    2500 .49¢ .29¢

    5000 .43¢ .28¢

    10000 .42¢ .27¢

    25000 .39¢ .26¢


    g'luck,
    G


    [ Edited by GWmson on Date 08/22/2003 ][ Edited by GWmson on Date 08/22/2003 ]

  • skidoddle22nd August, 2003

    Look here is really good advice someone gave me along time ago on letters.

    HANDWRITE THE PRESONS NAME AND ADDRESS ON THE ENVELOP

    Me I get really curious when I get one of these I think it is from a friend or old family member or OLD FLAME better yet they will almost always open it and then WALLA....

    SKI

  • alubeck27th August, 2003

    Handwritten personal letter seem to bring better luck. We've had a better response rate when we don't use letter head and just write a plain old letter on a plain old sheet o' paper. No logos, no nothing.

  • JDC2127th August, 2003

    I agree with the handwritten envelopes and already do it. I have used both printed labels and hand wriiten and the written ones seem to do a little better. I read somewhere that you should put "ADRESS SERVICES REQUESTED" below the return address and leave the name blank on the return. Has anyone done this? Does it help? I would also like to put something in the envelope that would make since to give someone in foreclosure and give it that lumpy effect. Any other ideas?

  • scooter31827th August, 2003

    How do you go about finding people in forclosure to write the letters to. I really would like to start doing something like that. I'm really frustrated, because i don't know where to start and i've heard several people say that they do what your doing and i just wanted to know what to do. And i live in California

  • Bruce28th August, 2003

    Hey,

    I don't claim to be a marketing guru, but if I understand it there are three different "goals" (or steps) you have to achieve on mailings:

    1) They have to open the letter
    2) They have to read the letter
    3) They have to contact you.

    Now that might be simplistic and I don't know all the technical terms, but doesn't that sum it up?

    Basically everything in this topic deals with step one.

    I guess the theory is that most people throw out mail WITHOUT opening it.

    Do you guys throw out mail without opening it???

    I am not a good random sampling, but I do that with pre-approved credit card letters. And that is about it. Everything else I open.

    But if you DO throw out mail, what triggers you to open it???

    Over in the Marketing section, I asked if anyone had tracked the response difference between Postcards versus Letters. It would seem that a postcard (by it very nature) moves past step one and in to step two automatically.

    Have any of you used Postcards and tracked the response differences?

Add Comment

Login To Comment