E-mail Marketing

Thinking outside the box lately, I happened upon a great idea. Lets respond to ads on Craigslist with a generic message, telling them that I am a private investor interested in their house...



They could then go to my website and fill out a form, and bingo, leads come in.



It worked!



In December, after sending about 1000 emails, and getting 40 filled out forms, there it was, a great deal. Fair market value $300k, she wanted $230k. After negotiating further, I purchased it for $200k, with $20k down, $60k owner carryback @7% and subject to the existing mortgage of $120k (I bet John Locke would be proud of one of his former students).



Does anyone else do this or have tried?



Scott

Comments(2)

  • JohnLocke23rd July, 2008

    Scott,

    It is always great to hear success stories and sounds like you found a niche with your marketing.

    Keep up the great work...

    John $Cash$ Locke
    [addsig]

  • JohnLocke30th July, 2008

    desertapex,

    In your response are you referring to the CAN-SPAM act which was set up to stop un-solicited e-mails?

    When someone advertises they have something for sale and someone responds via e-mail, which for all intensive purposes craigslist is set up in this manner. Would you explain to me what law has been broken?

    Whether a person responds to 1 or 1000 posters who are looking to sell their property, then the person responding has broken no law. Then I am astounded that door-knocking ever entered into the equation.

    Anyway, again I ask what state or federal statute has been broken?

    John $Cash$ Locke



    [addsig]

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